Atonement is a 2007 Working Title film starring James McAvoy and Keira Knightly. It had world wide distribution through Universal Studios. It also recieved positive reviews, with critics worshipping the performance of both main characters, and the films 'brilliant cinematography' in general.The poster:
The poster shown above gives the impression of a great love story. The way the two of them are looking in different directions makes the reader feel like they are thinking of each other. This is high lighted in the way the main title runs through the middle of the design. It shows that the two people are seperate, and an almost forbidden love affair is happening. Classical colours are used, with the background of each person being the main colour. Above is a minty pea green, and below the colour of poppys is shown. The colours themselves contrast, and again this could represent something forbidden. The typepography used is that of a type writer, showing its age, and its relevance to the story. The tag line - 'Joined by love. Seperated by fear. Redeemed by hope' creates sympathy from the audience, and also makes them believe in true love. It shows who is starring in the film, which helps followers of the actors/actresses. It also show previous films, and that it was based upon a novel. This is all information which the audience can process and use to to acess if they want to see they film or not, and if it appeals to them.
The Poster:
It shows a very intimate side to this film. The bright light in the background shows them looking quite angelic, and the fact that it's set in the rain gives the audience something that would normally be classed as not normal, and something that people just wouldn't do, but here it looks the main focus and somehow look obtainable. The focus is on the two people with names of others involved in the production of the film underneath, and the title in bold. The colour of the dress is the same colour as the sky, which is quite asthetically pleasing.The way the two are embraced suggests the passion throughout the story.

Optimim Releasing focuses on theatrical releases with the most recent being Army of Crime released in October 2009. From the acclaimed and award winning director of THE LAST MITTERAND, ARMY OF CRIME sees poet Missak Manouchian lead a mixed bag of youngsters and immigrants in a clandestine battle against the Nazi occupation.
Vertigo films is a UK film and media production and distribution company founded in 2002, with the aim of producing and distributing commercially driven independant cinema. Vertigo films are also a partner in the international sales company Protagonist pictures, a joint venture with Film4 and Ingenious Media. They have produced twenty seven films to date which has secured them a place as the leading UK low budget production company through a string of profitable films in the first six years. 




